Lucy Mathieson, owner of Bake Play Smile was one of the SBWN's most popular speakers for 2019 and we are delighted to have secured Lucy for an hands-on and information-packed workshop on all things related to using social media to grow your business.

From the basics of what types of social media are available, using analytics (web reports) to identify what works and what doesn't work, to how to develop a strong social media strategy, how to make the most of Facebook ads, and build your business brand awareness through social media, Lucy will cover it all and share with the group some of her experience in running one of Australia's largest food websites.

About our Guest Speaker

Lucy Mathieson

OWNER | BAKE PLAY SMILE

Lucy is an ex-primary school teacher who now runs one of Australia's largest food websites.

Originally starting out as a hobby, Bake Play Smile now has over 500,000 page views per month and over 200,000 social media followers.

Lucy grew up and still lives in South Gippsland and has worked with corporate food brands such as Coles, Breville, Tip Top, Mamamia and Gloria Jeans. She is a well known speaker to brands providing advice on social media marketing strategies and blogging.

Most importantly, she's mum to a gorgeously cheeky 3-year-old boy and wife to a fabulous and supportive husband... both of whom are more than happy to taste test her recipes (especially the sweet ones)!

About our venue

South Gippsland Shire Council, Leongatha 9 Smith St, Leongatha VIC 3953 ** A light working lunch and refreshments is included.